Search Engine Optimization, or SEO, has been around ever since Google’s potential as a gold mine became known. Actually, that was not very long ago, but at the rate that the Internet and the World Wide Web are developing, it is as if it is already part of the history of the past. In fact, things evolve so fast in the cyber world that SEO now has variations like Latent Semantic Indexing, or LSI. While SEO can improve a website’s search engine rankings through the proper use and amount of keywords in web content, LSI is a variation that combats search engine defenses against overly “crowded” websites. Keywords” by using synonyms or words with similar meanings to the actual keywords.
This, too, in an effort to improve the ranking of the website. It’s all about the classification, isn’t it? Getting as much attention as possible in turn leads to more web traffic, which in turn leads to more chances or chances of making a profit through whatever medium the webmaster desires. The key is to get the visitors there first, the web traffic. Well, if you’ve been using SEO for a while to do the same for your website, you might want to look again. Simple SEO, as mentioned above, could have the opposite of the intended effect.
If you haven’t caught on to LSI fever, now is the time. The rudimentary rudiment of SEO alone can no longer improve website rankings like it did in its early days. As for LSI, it’s a simple concept. If, for example, your keyword was ‘cat’, you can have it appear in web content a small number of times per x number of words in the article, while you can also include ‘feline’ or ‘pet’ in the article . It’s a pretty straightforward approach to negate the negative effects of keyword stuffing.